Posts

JULY 31, 2023 
The Concept of Obligation VS Privilege

*This blog post is sponsored by @AhliaYoga: Join Ahlia for her meditations and yoga practices on YouTube*

First, there is obligation and it is reflected in answers to the question, “do you go into your practice everyday because you need to or have to?” Do you go in because you want to or love to? Or, perhaps, do you go in because of your sense of purpose or dedication?
Clearly, one could argue, some answers are “better” than others but all answers fit into the category of obligation. Obligation to self, to family, to patients, to the community, to purpose.
And, that’s fine BUT what if we flip the script.
What about looking at going into the practice as a privilege? A privilege to serve others, a privilege to contribute to the life and health of your community? A privilege to compensated for your loving service?
Can you see the difference if you preamble your answer with, “I get to.”
Next week, I’ll extrapolate on this with my modifications and answers to the prayer I pray multiple times every day…stay tuned.

___Clinical Skills Corner___

What’s a Patient Educator?
I’ve advised Mastery Coaching clients for 2 decades now on the utility of expanding the role of the TECH CA into the more executive position of Patient Educator. The TECH CA is the natural choice for this position since the Patient Educator has, among numerous other responsibilities, conducting exams (as within the law as every state is different).
The easiest way to think about this position is as a DC that does not or cannot adjust. If your role in your practice no longer included adjusting, what would your job description look like? For me, my two main roles were adjusting and educating so I’d become a patient education specialist.

The DC always enjoys a 1:1 relationship with the practice member whereas the staff has a 1:many relationship with them. The PE (Patient Educator) also develops a 1:1 relationship due to the nature of their expanded interaction and responsibility with patients. The nearest parallel I can think of is the dental hygienist whose position doesn’t cost the dentist but is, rather, a revenue generating resource.
Where the PE fits into the organization of the practice is in quality control whose effectiveness is measured by referrals and retention.
Some job description responsibilities include (and yours can, of course, be different as the list is organic):

1. Takes New Patient calls
2. Conducts some or all of the consultation
3. Conducts some or all of the examination
4. Reviews office policies
5. Schedules the next 3 visits for the new patient
6. Prepares the new patient report (ROF)
7. Assists at or actually gives the New Patient orientation
8. Handles scheduling forward
9. Handles financial arrangements
10. Handles cancellations and missed appointments
11. Handles recall
12. Handles referrals
13. Handles the Family Exam Strategy
14. Involved in visit to visit patient education
15. Runs the Ritz Carlton staff meeting
16. Calls the new patient after their first adjustment
17. Is skilled in handling objections and complaints
18. Procures reviews and testimonials
19. Can be an Amiable-Analytical (not appropriate for the front desk)
20. Is NOT an Interrogator but is actually interested when asking questions

And more. Can you imagine how productive, effective and efficient you could be if you had and trained a paraprofessional in these responsibilities?

For more information about Neuroinfiniti, go to
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Think you may be burnt out?  Your first 30 minute call is just $149
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FLYING BY THE SEAT OF YOUR PANTS?
Be the architect of YOUR FUTURE. Ask me for the in depth
33 Questions specifically designed to help you.

RECOMMENDED READING!
Watch For New Book Suggestions in January

Interesting Business Advice…Different Profession … Just As Valuable

Transform your business from a cash eating monster
to a money making, profit generating MACHINE

How to Raise a Healthy Child in a Sick World by Dr. Kristina Stitcher:
A MUST READ for DC’s and their Communities

The Real Anthony Fauci: Bill Gates, Big Pharma, and the Global War on Democracy and Public Health (Children’s Health Defense): R.F. Kennedy Jr.

To INSPIRE YOU!
Dr. Steve Hoffman

Enjoy My Island Home
___Follow Instructions on The Website___
The WINTER is SOLD OUT!

MC2 Referrals Page is FREE for ANY MC2 doc. Click the link, see what other docs put in their listing, and send me an email with your office’s info.
Not an MC2 doc yet? Upgrade your clinical skills-join us at a live seminar or get access to the one day seminar video on the website.

NEW BLOG on the WEBSITE
Check It Out

FREE NEW-MC2 INTRO STREAMING VIDEO!

Current 2024 Seminar Schedule:

Now Certified AND Approved for 17 hours of CE
OSHKOSH, WI | JANUARY 6-7, 2024

TULSA, OK | APRIL 6-7, 2024

KANSAS CITY, MO | MAY 18-19, 2024

LEARNING MC2 is a priority if

  • YOU want to know more about how the neural-dural
    subluxation causes the vertebral subluxation.
  • YOU love the idea that its not how much you do to a
    patient but how much you do for them.
  • YOU can embrace the concept of less is more. 
  • YOU want to be more honoring to your and the patient’s body.

Save an additional $50 using Promo Code: DRSH$50

JOIN THE MC2 FaceBook FORUM!
1165 MC2 Docs Strong And Growing

____QUICK LINKS____

Main Site Page

Mastery Products Page

Mastery Seminars Page

Video Access Page

Mastery Coaching Page

Resources & Recommendations Page

Referral Locator Page

New BrainTap Page!

Vagal Stimulation
use code drhoffman and save $25

1 Minute Video On Liability Insurance Misconceptions

And a Resource for your Practice Members:
Movement and mindfulness are so important during this time inside
Join Ahlia for her meditations and yoga practices on YouTube

JULY 11, 2023 
How To Detoxify Your Brain

*This blog post is sponsored by @AhliaYoga: Join Ahlia for her meditations and yoga practices on YouTube*

In the brain, a system called the glymphatic system functions to help the brain detoxify. To my knowledge, this system engages during moments of deep sleep. Without good sleep habits and consistently getting yourself into a deep sleep, toxins can build up in the brain and this may result in higher levels of cortisol, stress and, potentially, cognitive decline.
Some of the most common covid symptoms include sleep disturbances, cognitive issues and combined with an impacted endocrine system, weight gain.
We all agree on the immportance of deep sleep. Here are 5 suggestions from my friends at BrainTap to help you and your practice members:
Stick to a consistent sleep schedule. Deep sleep is most likely to occur between 10PM and 2AM. A huge help to me was acquiring an OURA ring which provides metrics on sleep and sleep quality.
Make sure your sleep environment is conducive meaning cool, dark, comfortable and free of distractions.
We all know to withdraw from screen time at least an hour before bedtime and to not keep electronics near your head. Personally, I also think its helpful to shut down wifi at night.
Obviously, avoid stimulants…especially in the evening.
Adopt a relaxation ritual. As I’ve mentioned bfore, I review at least 10 things I am grateful and thankful for in my life. Other approaches include deep breathing and guided meditation. Or, follow my wife’s lead-she uses BrainTap’s headset/app to help her relax into a deep, more restful sleep.

___Clinical Skills Corner___
Want To See More Kids in Your Practice?

Dr. Kristina and I have been discussing family practice, kids,
pre and peri natal as well as pediatric issues.
Today, we thought, there may be Chiropractors that do not know
where to start so we each brought some ideas to the table that
should help docs to begin seeing more kids. And, we expect
it will also be very helpful if you already see kids and families
but want to see more of them. Click the video and join the conversation!
EMBED VIDEO HERE

Also, BrainTap offers techniques for dealing with burnout through its technology and mind development apps. Start with a 14 Day Free Trial.

Think you may be burnt out?  Your first 30 minute call is just $149
Expanded Availability…Book YOUR half hour call with me here… –>https://calendly.com/drstevehoffman<–

FLYING BY THE SEAT OF YOUR PANTS?
Be the architect of YOUR FUTURE. Ask me for the in depth
33 Questions specifically designed to help you.

RECOMMENDED READING!
Watch For New Book Suggestions in January

Interesting Business Advice…Different Profession … Just As Valuable

Transform your business from a cash eating monster
to a money making, profit generating MACHINE

How to Raise a Healthy Child in a Sick World by Dr. Kristina Stitcher:
A MUST READ for DC’s and their Communities

The Real Anthony Fauci: Bill Gates, Big Pharma, and the Global War on Democracy and Public Health (Children’s Health Defense): R.F. Kennedy Jr.

To INSPIRE YOU!
Dr. Steve Hoffman

Enjoy My Island Home
___Follow Instructions on The Website___
The WINTER is SOLD OUT!

MC2 Referrals Page is FREE for ANY MC2 doc. Click the link, see what other docs put in their listing, and send me an email with your office’s info.
Not an MC2 doc yet? Upgrade your clinical skills-join us at a live seminar or get access to the one day seminar video on the website.

NEW BLOG on the WEBSITE
Check It Out

FREE NEW-MC2 INTRO STREAMING VIDEO!

Current 2024 Seminar Schedule:

Now Certified AND Approved for 17 hours of CE
OSHKOSH, WI | JANUARY 6-7, 2024

TULSA, OK | APRIL 6-7, 2024

KANSAS CITY, MO | MAY 18-19, 2024

LEARNING MC2 is a priority if

  • YOU want to know more about how the neural-dural
    subluxation causes the vertebral subluxation.
  • YOU love the idea that its not how much you do to a
    patient but how much you do for them.
  • YOU can embrace the concept of less is more. 
  • YOU want to be more honoring to your and the patient’s body.

Save an additional $50 using Promo Code: DRSH$50

JOIN THE MC2 FaceBook FORUM!
1165 MC2 Docs Strong And Growing

____QUICK LINKS____

Main Site Page

Mastery Products Page

Mastery Seminars Page

Video Access Page

Mastery Coaching Page

Resources & Recommendations Page

Referral Locator Page

New BrainTap Page!

Vagal Stimulation
use code drhoffman and save $25

1 Minute Video On Liability Insurance Misconceptions

And a Resource for your Practice Members:
Movement and mindfulness are so important during this time inside
Join Ahlia for her meditations and yoga practices on YouTube