JUNE 16, 2024
The Antidote To Fear Is?
___Your Practice and Your Business___

As mentioned in the last issue, the public is fried. They’ve been caught in fight or flight for so long that they now experience major health shifts. They now notice that the SHOT likely was not a good idea BUT, THE BOTTON LINE is they are AFRAID!

Whats the first thing people do? They inhale strongly and, unless the fear abates soon, they run the risk of causing a spastic contraction of the diaphragm causing shallow breathing, anxiety, fatigue and brain fog.

And, while MC2 teaches a simple procedure to release this, the underlying issue is FEAR! So, I’ve asked some Mastery Coaching clients what the antidote to fear is and they knew. I’m sure you do too. It’s what we have always done as chiropractors and now I suggest you go out of your way to do so consciously.

The antidote to fear is HOPE. While most allopaths coerce based on fear, they rarely provide what the public actually seeks and that is HOPE. How often do people come to you after exhausting every other resource, when they’ve lost hope and we often help them turn their health around but it starts with the HOPE that you have SKILLS that their prior providers didn’t have.

Keep their HOPE alive!
___Business and Financial CERTAINTY Skills Corner___
Building Strong Patient Retention

There are many strategies to engage and enlist existing patients in appropriate and ongoing care plans within a cash-based model. Clearly, beyond your initial consult and report exists ongoing patient education.

Years ago I co-created a program called TICnology consisting of 240 visits worth of patient ed because my retention exceeded 200 visits. I was ALWAYS on the lookout for more content. While TICnology is only available by request, if interested. send me an email.

There’s tons of additional info on https://chiropracticmastery.com/products2/

For more about care plans within a cash-based model, check out what my friend Miles Bodzin has produced for you.
 
___Mastery Coaching Corner___
How Sloppy Are You?
 
So many times during Mastery Coaching calls, I find out that as doctors get busier, they abandon what got them there. They often stop what got them moving in the right direction and start doing something counter-productive.
Thats SLOPPY!

While we’ve all done it, even in BJ’s time, the trick is to catch yourself (hint: when stats go flat or go down) and right the ship. In fact, BJ had a name for this….SLIPPING AND CHECKING.

Dr. Kristina and I look at this in some detail in our most recent FB Video


With Certainty,
Dr. Steve Hoffman

Years ago, Dr. Tim Schroeder and I produced the 33 Principles of Chiropractic Video Journey. These are time tested fundamentals of life and health. These Principles outline the paradigm that the real goal of chiropractic care is to allow an individual to express Life. This video is a legacy product that we hope ALL DC’s will share with family, friends and colleagues.

Enjoy A FREE Video Copy of The 33 Principles of Chiropractic Video Journey
Adapted from RW Stephenson by Drs. Tim Schroeder and Steve Hoffman

STILL FLYING BY THE SEAT OF YOUR PANTS?
Ask me for the 33 Questions specifically designed to help you.
OR
…VERY Limited Availability – Book YOUR 1/2 hour call with me here…
–>https://calendly.com/drstevehoffman<–

___Technical CERTAINTY Skills Corner___
MC2 INTRO STREAMING VIDEO!

LEARNING MC2 is a priority.
Learn…
How the neural-dural subluxation causes the vertebral subluxation.
That its not how much you do to a patient but how much you do for them.
To embrace the concept of less is more.
How to be more honoring to your and the patient’s body.


Save an additional $50 using Promo Code: DRSH$50

FOR MC2 DOCS!
MC2 Referrals Page is FREE for ANY MC2 doc. Click the link, see what other docs put in their listing, and send me an email with your office’s info.

Not an MC2 doc yet? Upgrade your clinical skills-join us at a live seminar or get access to the one day seminar video on the website.

JOIN THE MC2 FaceBook FORUM!
1170 MC2 Docs Strong And Growing


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Vagal Stimulation
use code drhoffman and save $25

1 Minute Video On Liability Insurance Misconceptions

And a Resource for your Practice Members:
Movement and mindfulness are so important during this time inside
Join Ahlia for her meditations and yoga practices on YouTube